11 Feb 2015

USB to Set Plan for Future at February Meeting

By United Soybean Board

Farmer-leaders of the United Soybean Board (USB) will meet in February to tackle a busy week of strategic planning for 2016.

This meeting includes setting strategic priorities in each of the four target areas - Communications, Domestic Opportunities, International Opportunities and Supply. Farmer-leaders will also make initial allocations for investing checkoff resources. Finally, USB's four action teams - Meal, Oil, Freedom to Operate and Customer Focus - will begin the process of putting those resources to work in projects to maximize profit opportunities for U.S. soybean farmers.

Throughout this strategic-planning process, farmer-leaders will use the results and input from the recent CONNECTIONS 2014 to take into account perspectives from throughout the industry.

USB welcomes all members of the media to attend all open sessions.

Wednesday, Feb. 11, from 8:00 a.m. - 4:15 p.m.
Thursday, Feb. 12, from 8:00 a.m. - 5:00 p.m.
The Westin Savannah Harbor
1 Resort Dr.
Savannah, GA 31421
Agribusiness

Author

anon

Rick Martin

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