TRENTON, NEW JERSEY (April 16, 2025) — Every spring, Americans celebrate Easter with baskets brimming with candy—and plastic packaging that often ends up in the trash. According to industry estimates, Americans spend approximately $2.6 billion on Easter candy each year, much of which is wrapped in single-use plastic that isn’t typically accepted by curbside recycling services.
To help families enjoy the holiday without the waste, TerraCycle is offering a simple solution: the Candy and Snack Wrappers — Zero Waste Box. This easy-to-use recycling service accepts all brands of flexible plastic-based candy and snack packaging, making it ideal for Easter sweets.
“Flexible packaging like candy wrappers is hard to recycle and not accepted by curbside recycling services due to its mixed materials, but that doesn’t mean it should end up in landfills or incinerators,” said Tom Szaky, Founder and CEO of TerraCycle. “We’ve already recycled more than twenty million candy wrappers. Our Zero Waste Boxes help communities across the country turn their holiday trash into a resource.”
Simply set a box out at your celebration — whether it’s an egg hunt, a classroom party, or a neighborhood event — then fill it with flexible plastic candy and snack wrappers from any brand. When the box is full, send it back to TerraCycle for recycling using the pre-affixed prepaid shipping label. Once received, the packaging is recycled into raw materials that are used to make new products like outdoor furniture, storage containers, and more.
Looking to go even greener? TerraCycle also offers:
- The Plastic Packaging — Zero Waste Box for things like Easter grass and toy wrappers
- The All-In-One — Zero Waste Box for households wanting to recycle a wide variety of items all in one place
As a global leader in recycling complex waste streams, TerraCycle created the Zero Waste Box service to provide recycling solutions for materials that aren’t typically accepted through local curbside services. Whether it’s Easter or any other time of year, families can choose to celebrate — and recycle — responsibly.
To learn more about TerraCycle and explore the full range of Zero Waste Boxes, visit terracycle.com.
About TerraCycle
TerraCycle is an international leader in innovative sustainability solutions, creating and operating first-of-their-kind platforms in recycling, recycled materials, and reuse. Across 21 countries, TerraCycle is on a mission to eliminate the idea of waste and develop practical solutions for today’s complex waste challenges. The company engages an expansive multi-stakeholder community, from Fortune 500 companies to schools and households, across a wide range of accessible programs and has raised millions for schools and non-profits since its founding more than twenty years ago. To learn more about TerraCycle and join them on their journey to move the world from a linear economy to a circular one, please visit terracycle.com.
